As SEO Content Lead, your key objective will be to drive performance on a major North American sports betting, predictions markets and igaming asset by leading a team of content and SEO experts and working with internal and external stakeholders
You know what makes high-quality betting content and have the ability to communicate your vision to writers and editors, along with a firm grasp of SEO fundamentals and an eye for measuring performance.
Working from BC’s London office (with a flexible work from home policy), you will work with a highly-skilled and dedicated team, focused on delivering on Better Collective business goals in your target markets.
What Does This Job Offer You
The chance to combine your love of sports and content marketing
The chance to collaborate with leading news and sports media
Leadership of a market-leading team of content producers
A high degree of ownership and responsibility in work
A dynamic, welcoming and highly-international work environment
As SEO Content Lead You Will
Be responsible for the performance of exciting, major BC assets
Work with a team of SEO and Content Creation specialists
Support local teams in establishing best practices
Manage our relationship with external stakeholders in your region
Define and develop the keyword strategy in your region
Lead on the planning of evergreen, timely and event focused campaigns
Drive the production of best in class content
Evaluate and optimise performance for Better Collective sites in your region
Work with Head of Group Media Operations to launch new ventures
Our Ideal Candidate
Thrives on responsibility for delivering against business objectives
Has a good understanding of SEO and Content Creation for betting
Has created high-performing content
Has experience in the successful execution of effective content strategies
Has at least three years of content production experience
Is extremely well organised and detail driven
Understands the audience for sports betting content
Application Deadline
Does this sound interesting to you? We look forward to hearing from you and we will be accepting applications until…
All applications will be processed continuously during the next couple of weeks until we find the perfect candidate. Only applications submitted through our “Apply Now” function will be considered and evaluated.
Expected starting date: as soon as possible