Senior Commercial Executive

We’re looking for a Senior Commercial Executive to join our Paddy Power Games Commercial Team at Paddy Power part of Flutter UK & Ireland.

Reporting to the Senior Commercial Manager, the Paddy Power Senior Commercial Executive will be Dublin based and responsible for the ideation, planning, co-ordination and analysis of all campaign & promotional activity across Paddy Power Games.

Working closely with the Senior Commercial Manager, you will lead on the full promotional calendar, from conception through to the delivery to a customer. The Senior Commercial Executive will be responsible for managing and monitoring marketing spend. Strategic thinking on how to drive revenue and customer growth will be required, along with an ability to translate ideas into action.

What you’ll be doing:

• Lead on the delivery of best in class marketing campaigns, through efficient and value-adding investment of a large marketing budget; covering all opportunities within the sporting calendar and the product roadmap.

• Develop, plan and implement promotions and campaigns across all customer segments and lifecycles.

• Manage the Gaming Marketing budget creating campaigns which are efficient and provides a ROI, and reporting regularly on this.

• Work closely with Customer Marketing and Operations teams, ensuring all promotions and campaigns are delivered on time and as planned.

• Ensure promotional material is aligned to brand guidelines and fully compliant with advertising & regulatory standards.

• Effectively identify and manage any risks within areas of responsibility, taking overall ownership for a promotion from concept to execution.

• Work closely with digital marketing and brand to ensure there is consistency of message across all offsite and onsite touchpoints.

• Constantly stay abreast of industry and competitor activities to ensure that we are staying ahead of the game.

• Ensure regular A/B tests are planned and reported in a timely manner to test, learn and grow.

• Report on the effectiveness of promotional activity to inform future decision making.

• Regularly liaise with colleagues in the Gaming team to ensure shared learning, best practises, latest techniques and consistency with marketing efforts.

What we’re looking for:

• Creative thinking in developing a rolling calendar of campaigns targeting a variety of customer segments and preferences. Experienced in marketing at a micro level (extremely personalised, targeted marketing campaigns)

• Project, process and time management skills ensuring campaigns are consistently delivered on time and to spec despite various disparate stakeholders and work streams

• Strong reporting and data analysis skills to identify key insights, value creation opportunities and process or performance improvements, which are all subsequently deployed back into the campaign planning process

• Strong report writing and presentation skills with excellent knowledge of presentation tools

• Demonstrable knowledge of and interest in the real money gaming landscape of suppliers & competitors

• A proactive attitude with a desire to win

• Customer facing marketing experience desired but not essential

What's in it for you:

• Flexible ways of working – home or office, it’s your choice!

• £1,000 learning fund

• Unlimited holiday

• Twice-yearly bonus (with part of it guaranteed!)

• Pension contribution scheme

• Private healthcare

• Access to thousands of Udemy courses

• Invest via the Company Sharesave Scheme

• 16 hours paid volunteering time per year

About Paddy Power:

Paddy Power has been breaking and re-writing the rules since 1988, from on-track bookmakers to cheeky upstart mischief-makers, to part of the largest betting and gaming technology company in the world. In the UK & Ireland region of Flutter – we are joined by Betfair, PokerStars, Sky Betting & Gaming and tombola – we've never been bigger or better!

Hard work, innovative spirit and boldness has brought us to where we are today. We take our work seriously, but not ourselves. We win by having the best people working well together, and we can guarantee you'll have fun on the job. Sound good? We'd love for you to join us!

About Flutter

Flutter is the world’s leading online sports betting and iGaming operator, with a market leading position in the US and across the world. Our ambition is to change our industry for the better, making use of our significant scale and challenger mentality.

We’re working to be an inclusive employer, and we encourage people from all backgrounds, ways of thinking and working to apply. Everyone brings different perspectives and experiences; you don't have to meet all the requirements listed to apply for this role.

If you need any adjustments to make this role work for you let us know, and we’ll see how we can accommodate them.