Product Manager - Sports

WIS – who?  

Web International Services (WIS) is a lead generation company operating within the iGaming sector since 2012. Our mission is to provide players with top-notch data and reliable information through our one-stop-shop portals to enrich their betting experience. Our people are the experts that make this happen, and we are committed to making their employee experience positive and fun, while focused on growth and high performance. 

About the job 

As our Product Manager (Sports Focus), you will own the discovery and definition of new
sports-focused products and features. This includes understanding user needs, analysing market trends, and identifying high-ROI opportunities. You’ll work closely with SEO, Content, UX, and Engineering teams to shape products that engage users and support our business goals. You’ll be expected to think strategically, but also dive deep. into details – from how we use sports data APIs to how we structure a high-converting content experience. You’ll act as the voice of the user and the market, ensuring that what we build is both valuable and viable.

What you will be doing

• Lead product discovery for new sports features, data experiences, and content formats.
• Translate business goals, market research, and user needs into clear product requirements.
• Work closely with developers and analysts to define and deliver data/API-powered product features.
• Identify and validate product opportunities using competitor research, traffic data, and user feedback.
• Collaborate with SEO, Content, Design, and Engineering to ensure successful implementation.
• Manage product lifecycle from idea to release, ensuring alignment across all stakeholders.
• Continuously assess product performance and iterate based on insights and KPIs.

What would make you a great fit? 

• 3+ years of experience as a Product Manager in a digital or data-driven environment.
• Proven ability to lead discovery and shape product strategy in cross-functional teams.
• Hands-on experience working with APIs or data-driven product features.
• Strong analytical skills; comfortable using tools like GA4, Looker Studio, or similar.
• Excellent written and verbal communication skills; able to create clarity in complexity.
• Familiarity with SEO-led content ecosystems and organic performance metrics.
• Passion for sports and sports betting.
• Experience in affiliate marketing or lead generation is a bonus.

Some of our benefits: 

• Full remote working offered through contractor agreement OR Hybrid working setup with a flexible work environment  

• Company events in Malta organised and paid for by WIS for EU employees – twice a year  

• Access to learning platforms and educational support offered to boost your knowledge and career 

Find out more about what makes WISards truly magical – Web International Services Ltd.