Novibet logo

Digital Media Manager

Novibet
Full-time
On-site
Athens, Attica, Greece

Join Novibet as a Digital Media Manager!

Are you ready to take on a key role in a dynamic, fast-growing company? If you have a passion for Digital Media and thrive in a fast-paced environment, this could be the right opportunity for you.

Who We Are

Founded in 2010, Novibet is an established GameTech company operating in Europe, the Americas, and ROW countries (Greece, Brazil, Ireland, Finland, Mexico, Chile, Ecuador, Cyprus, and New Zealand), with hubs in Greece, Malta, Brazil, and Mexico and 1200+ employees across all countries of operation. We are committed to staying at the forefront of technological advancements, continually pushing boundaries and delivering seamless entertainment and online gaming experiences to our rapidly expanding customer base.

Why Novibet

At Novibet, you are empowered to excel, prioritizing growth through listening and learning as part of a group of forward-thinkers and doers continuously adapting to new challenges. We are equally committed to fostering a positive, inclusive, and supportive workplace culture that empowers every individual to thrive.

Join us, and you will be part of a team of over 1,200 people worldwide that values collaboration, innovation, and personal growth.

What We are looking for

As a Digital Media Manager, you will be responsible for shaping and driving the organization’s top- and mid-funnel digital media strategy across multiple markets. You will lead the awareness and consideration ecosystem, overseeing cross-platform media execution, audience strategy, and campaign architecture to strengthen brand presence and support downstream performance. Working with a strong performance mindset, you will ensure all activity is measurable, data-driven, and optimized to deliver meaningful business impact, while collaborating closely with internal and external stakeholders to elevate our digital footprint.

What you will work on

  • Develop and execute data-driven digital media strategies aligned with business and brand goals
  • Lead cross-market campaign architecture, tracking frameworks, and trafficking standards (CM360 or equivalent)
  • Oversee activation across DSPs (e.g., DV360, TTD) and manage overall programmatic strategy
  • Enable first-party data activation through DMP/CDP integrations for programmatic targeting
  • Plan and execute cross-platform video ecosystems (YouTube, CTV/OTT, OLV, Programmatic Video)
  • Implement brand safety, viewability, and fraud protection solutions
  • Build strong top-funnel reach strategies and mid-funnel audience layering (video viewers, site visitors, 1P data)
  • Ensure omnichannel digital presence aligned with offline media plans and consistent brand share of voice
  • Analyze campaign performance and leading indicators to continuously optimize media quality and efficiency
  • Oversee digital budget allocation where applicable
  • Collaborate with marketing, communications, analytics, creative, data, and local market teams
  • Ensure compliance with brand guidelines, legal requirements, and platform policies
  • Stay ahead of digital trends, tools, and evolving platform capabilities

What you bring

  • 5+ years in digital media, programmatic, or video advertising
  • Strong hands-on experience with DSPs, Campaign Manager/ad servers, YouTube, CTV ecosystems, and audience platforms
  • Solid understanding of first-party data, targeting strategies, and identity solutions
  • Data-driven with strong analytical and optimization capabilities
  • Strategic thinker with excellent project management and organizational skills
  • Strong communication skills in English (written and verbal)
  • Creative, structured, and solution-oriented mindset

What we offer

We truly value our people at Novibet! Within our vibrant, dynamic, and fast-paced environment, we encourage everyone to reach their full potential while enjoying every step of the journey. Here’s how we make that happen:

  • Competitive Compensation: Attractive salary and bonus scheme
  • ‍⚕Health insurance:  Group health & medical insurance package
  • Top-Notch Equipment: All the tools you need for your role
  • Career Growth: Focused career development, performance management, and training opportunities
  • Alternative Transportation: Shuttle buses & Carpooling options
  • Free access to our in-house gym to keep you energized
  • Inclusive Environment: A welcoming, international, and multicultural team
  • Engaging Activities: Exciting events, sports, and team-building activities

At Novibet we value diversity and are committed to an inclusive and equitable  workplace. All decisions regarding recruitment, hiring, promotion, compensation, employee training and development, and all other terms and conditions of employment, are made without regard to race, religious beliefs, color, gender identity, sexual orientation, marital status, disability or chronic disease, age, ancestry or place of origin.