YouTube & Twitch Content Manager

Job title: YouTube & Twitch Content Manager

Location: Leeds

Overview of the role:

We are looking for a YouTube & Twitch Content Manager to join our team in Leeds. You will directly influence how we communicate and interact with our audience and so play a major part in how fans experience and engage with the brand.

The role will be responsible for guiding and overlooking the editorial / streaming plan and content creation across owned YouTube and Twitch channels, as well as monitoring performances and making decisions based on results. The role will be responsible for the creation of fresh quality content and eliciting engagement of the online communities, as well as exploring innovative ways to execute social marketing, such as influencer activations.

You will help develop the PokerStars YouTube & Twitch editorial plans and activities with the goal of increasing brand awareness through compelling and engaging content and activities involving our ambassadors, influencers, celebrities, and partners.

You will ensure the content plans are in line with regulation and the brand’s TOV, while working closely with those managing social handles in all markets and licenses. You will help them implement plans for strategic development with a focus on growth, the fostering of high community engagement, and the creation of best-in-class unique content.

This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both, while recognising that quality time together is essential for keeping us mission-aligned.

Our Leeds office is at the heart of our business. The 8-storey building has an onsite staff gym and cafeteria, two heated rooftop terraces, a dedicated gaming room and a staircase amphitheatre. The space brings all our teams under one roof in the biggest private letting office in Yorkshire.

What you’ll do:

• Developing content plans to deliver growth in the community, increase brand awareness and improve retention on video content, while implementing the TOV as set out by the business

• Dealing with all the resources managing the YouTube and Twitch channels and the communities in various markets and languages, informing them about the priorities of the company

• Supervising the creation of editorial plans to ensure they are in line with business priorities, compliant with local regulations, and consistent with the brand TOV

• Working with the Social Media team for the creation of Social Media campaigns, participating in brainstorming meetings, and following the processes in place for the briefing, approval, and publishing of created content

• Analysing performances to showcase the results achieved and how they reflect the strategy, as well as drawing actionable learnings to improve the performances

What you’ll bring:

• Ability to coordinate effectively with business units

• Ability to coordinate multiple resources across the globe

• Ability to think outside the box to create and execute innovative content ideas

• Ability to react and adapt quickly to the YouTube and Twitch scene

• Ability to juggle many highly-visible issues and respond quickly - with sound judgement

• Ability to handle confidential material

• Tactfulness in working with internal and external partners

• Strong interpersonal, organisational and time management skills

• Excellent internal reporting skills

• Photography/video editing skills

• Writing, editing, and copywriting skills

• Poker Knowledge is preferable

The role requires someone who can harness their direct experience and knowledge of poker content creators to lead the company’s editorial strategy for YouTube and Twitch. You are expected to be engaged in the world of Social Media and be passionate about poker content.

Why choose us:

Aside from a generous base salary, we have a fantastic benefits & rewards program that is designed to encourage personal and career development.

• Discretionary annual performance bonus

• 30 days paid leave

• Private healthcare

• Personal life assurance and income protection

• The option to join our company pension scheme

• External learning support of up to £2,000 or equivalent in local currency, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career

• Looking to extend your family? You will receive a cash gift of £1,000 for your new addition whilst working for us

• 26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay

• Access to an on-site gym

• Social events; including our sensational summer and Christmas parties

• Online Discount Scheme, including discounted shopping and cinema vouchers.

Equal opportunities:

At Flutter International we are committed to creating an inclusive environment where our people can be their authentic selves and thrive. We embrace and celebrate diversity, respecting all our uniqueness and differences.

We welcome you to let us know whether you have any accessibility needs. All you need to do is email us at talent@flutterint.com. Your journey with us is focused on ensuring you have what you need to be your best self.

Learn more about the work we are doing on Inclusion and Belonging here: https://careers.flutterinternational.com/working-at-flutter-international/diversity-equity-inclusion/

The group:

Flutter International is a proud member of the Flutter Entertainment family, a global leader in sports betting, iGaming, and entertainment. We're not just another company; we're listed on both the prestigious FTSE 100 index on the London Stock Exchange and the New York Stock Exchange (NYSE). What sets us apart is our world class brands, cutting-edge products, and our International division includes our operations in over 100 global markets and offers sports betting, casino, poker, rummy and lottery, mainly online. What truly defines us is our commitment to ensuring that the excitement of gaming and entertainment is experienced in a responsible and sustainable way. Our remarkable team of over 8,000 colleagues drives this vision, spread across 28 offices worldwide.