YouTube & Twitch Content Coordinator

Job title: YouTube & Twitch Content Coordinator

Location: Leeds

Overview of the role:

We are looking for a YouTube & Twitch Content Coordinator to join our team in Leeds.

You will be a member of a team directly influencing how we communicate and interact with our audience and play a major part in how fans experience and engage with our brands.

The role will be responsible for optimising, scheduling, and publishing YouTube and Twitch videos, live streams, and posts for established brand channels. You will be responsible for maintaining a schedule of marketing content aligned to key commercial moments, as well as exploring innovative ways to execute content marketing.

You will support editorial plans and activities as part of a small team, with the goal of increasing brand awareness through compelling and engaging content. You will execute plans for strategic development with a focus on growth, the fostering of high community engagement, and the creation of best-in-class unique content.

This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both, while recognising that quality time together is essential for keeping us mission-aligned.

Our Leeds office is at the heart of our business. The 8-storey building has an onsite staff gym and cafeteria, two heated rooftop terraces, a dedicated gaming room and a staircase amphitheatre. The space brings all our teams under one roof in the biggest private letting office in Yorkshire.

What you’ll do:

• Creating and optimising effective content titles and descriptions for brand-owned YouTube channels. Testing and feeding back to channel thumbnail strategy

• Tracking and updating content schedules across Twitch and YouTube channels, ensuring stakeholders are kept up to date and supplied with correct assets and information

• Scheduling and executing content delivery of brand marketing assets. Optimising and testing with live content packaging

• Analysing performance to showcase the results achieved and how they reflect the strategy, as well as drawing actionable learnings to improve the performance

What you’ll bring:

• Ability to coordinate effectively with business units

• Ability to channel performance data into strategic decisions

• Ability to think outside the box to execute innovative content ideas

• Ability to stay up to date with and adapt quickly to the YouTube and Twitch scene

• Flexibility to occasionally work evenings and weekends, when required

• Writing, editing, and copywriting skills. Understanding of writing for SEO

• Strong interpersonal, organisational and time management skills

• Understanding of YouTube and Twitch trends and best practices preferred, but not essential

• Experience with YouTube and Twitch analytics preferred, but not essential

The role requires someone with excellent writing and proofreading skills, strong organisational and analytical acumen, and a willingness to learn about YouTube, Twitch and other social media. You are expected to be engaged in the world of Social Media and be passionate about poker content.

A knowledge and enthusiasm for the game of poker is preferred, but an awareness and understanding of PokerStars’ cultural and global brand is critical in taking on the role.

Why choose us:

Aside from a generous base salary, we have a fantastic benefits & rewards program that is designed to encourage personal and career development.

• Discretionary annual performance bonus

• 30 days paid leave

• Private healthcare

• Personal life assurance and income protection

• The option to join our company pension scheme

• External learning support of up to £2,000 or equivalent in local currency, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career

• Looking to extend your family? You will receive a cash gift of £1,000 for your new addition whilst working for us

• 26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay

• Access to an on-site gym

• Social events; including our sensational summer and Christmas parties

• Online Discount Scheme, including discounted shopping and cinema vouchers.

Equal opportunities:

At Flutter International we are committed to creating an inclusive environment where our people can be their authentic selves and thrive. We embrace and celebrate diversity, respecting all our uniqueness and differences.

We welcome you to let us know whether you have any accessibility needs. All you need to do is email us at talent@flutterint.com. Your journey with us is focused on ensuring you have what you need to be your best self.

Learn more about the work we are doing on Inclusion and Belonging here: https://careers.flutterinternational.com/working-at-flutter-international/diversity-equity-inclusion/

The group:

Flutter International is a proud member of the Flutter Entertainment family, a global leader in sports betting, iGaming, and entertainment. We're not just another company; we're listed on both the prestigious FTSE 100 index on the London Stock Exchange and the New York Stock Exchange (NYSE). What sets us apart is our world class brands, cutting-edge products, and our International division includes our operations in over 100 global markets and offers sports betting, casino, poker, rummy and lottery, mainly online. What truly defines us is our commitment to ensuring that the excitement of gaming and entertainment is experienced in a responsible and sustainable way. Our remarkable team of over 8,000 colleagues drives this vision, spread across 28 offices worldwide.