UK & NA Content Manager
Better Collective A/SAre you a sports betting enthusiast with experience of writing on the subject and knowledge of content management and SEO? If so, you might be our perfect candidate!
We’re looking for a Content Manager to contribute to driving success on Better Collective’s assets across the UK & North America.
The role
As a Content Manager, your key objectives will be developing, optimising and coordinating the production of high-quality betting and casino content. Working in our London office (in a hybrid WFH model), you will become part of a highly skilled and dedicated team catering to user groups in the sports betting and the iGaming verticals across the UK and North America.
We believe that great SEO content isn’t content that features the most keywords- it’s the content that performs the best in organic search. That starts with an aspiration to create the best content for the informational needs of our visitors. This might include crafting stories and providing statistical commentary on popular betting markets or detailed, informative content on betting and iGaming operators and offers. We’re not interested in creating digital landfill; we want to create content that achieves fantastic reach.
What does this job offer you
The chance to develop content across high profile assets in the UK, US & Canada
The opportunity to combine your ambition to advance your content and SEO skills with your passion for sports and betting
Collaboration with market-leading experts on SEO & digital marketing
High degree of ownership and responsibility in work
Daily working life in a dynamic, welcoming and highly international work environment
30 days annual leave (excluding bank holidays!)
Private health and dental insurance, income protection and life assurance
£35 per month towards broadband costs
Enhanced Pension plan
Vibrant working space, with regular social fun activities
As our content manager you will
Work with a Team Lead to ensure quality, SEO optimisation & content monetisation
Receive content management and SEO training from experienced team members
Facilitate content production according to our assets’ content strategies
Contribute ideas that develop and improve those strategies
Build relevant tracking links and ad placements
Work closely with the team to ensure the content is optimised for search engines
Create new content briefs and guide production based on business priorities
Regularly monitor dedicated KPIs and user metrics
Knowledge of sports and the target audience of bettors
Good knowledge in sports betting (casino is a plus but not necessary)
Passionate about content production and has a keen eye for detail
Experience in writing content that performs well in organic search
Strong communicator capable of briefing writers to achieve great results
Proactive and passionate about reaching goals