Senior Producer - Social Content
Flutter InternationalJob Title: Senior Producer - Social Content
Location: Leeds
Overview of the role:
We’re looking for a Senior Producer Social Content to lead and inspire our social content production team, overseeing the end-to-end creation of standout video for YouTube and organic social channels. In this role, you’ll manage a group of talented producer/editors, providing creative direction, clear structure, and hands-on guidance to ensure every piece of content is sharp, engaging, and aligned with our brand vision. You’ll balance big-picture strategy with on-the-ground execution, helping the team elevate storytelling, refine workflows, and deliver high impact‑ content that captures attention and drives engagement.
This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both, while recognising that quality time together is essential for keeping us mission-aligned.
Our Leeds office is at the heart of our business. The 8-storey building has an onsite staff gym and cafeteria, two heated rooftop terraces, a dedicated gaming room and a staircase amphitheatre. The space brings all our teams under one roof in the biggest private letting office in Yorkshire.
What you’ll do:
We need a Senior Producer Social Content who brings vision, drive, and energy to everything they touch. The content landscape never stands still, and our team needs a leader who can navigate change, juggle competing priorities across markets, and keep creative standards sky-high no matter the pace. If motivating a talented group, spotting breakthrough ideas, and making sure every shoot and edit delivers impact gets you fired up, you’ll be the catalyst that keeps our channels buzzing, our audience engaged, and our creative team growing.
Reporting to the Senior Manger Poker Content, you will: -
Plan and produce content for YouTube, working alongside channel managers to deliver the strategy.
Travel to live events to lead across the capture dynamic, engaging footage for social
Manage teams shooting and editing high-quality video and stills to deliver standout, platform-ready content
Work with our extensive archive to provide regular poker output for YouTube – planning and developing content strands to engage fans and grow audiences.
Stay on top of trends to make sure output is fresh and relevant
Manage the localisation of content for key markets
Work to brand guidelines and with agreed toolkits to ensure all output is on brand and compliant.
Take ownership of projects from concept through to delivery
Support and mentor the social content production team, creating a culture of test and learn
What you’ll bring:
Proven track record planning and delivering standout social content.
Experienced shooting and editing across live events and fast-paced environments, with an eye for social-first storytelling
Proficiency in Adobe Creative Cloud suite: Premiere Pro (video editing), After Effects (motion graphics), Photoshop (image manipulation), and Audition (audio)
Ability to manage and organise multi-skilled teams, and juggle multiple projects on tight deadlines
Excellent communication skills and ability to manage multiple stakeholders
Ability to develop and present new formats compellingly
Strong creative, visual storytelling, and trend-spotting skills
Data driven individual, able to change direction if formats aren’t resonating
Understanding of poker: the game and current popular players
Desirable
Familiarity with performance-led creative.
Why choose us:
Aside from a generous base salary, we have a fantastic benefits & rewards program that is designed to encourage personal and career development.
Discretionary annual performance bonus
30 days paid leave
Private healthcare
Personal life assurance and income protection
The option to join our company pension scheme
External learning support of up to £2,000 or equivalent in local currency, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career
Looking to extend your family? You will receive a cash gift of £1,000 for your new addition whilst working for us
26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay
Access to an on-site gym
Social events; including our sensational summer and Christmas parties
Online Discount Scheme, including discounted shopping and cinema vouchers.
Equal opportunities:
At Flutter International we are committed to creating an inclusive environment where our people can be their authentic selves and thrive. We embrace and celebrate diversity, respecting all our uniqueness and differences.
We welcome you to let us know whether you have any accessibility needs. All you need to do is email us at talent@flutterint.com. Your journey with us is focused on ensuring you have what you need to be your best self.
Learn more about the work we are doing on Inclusion and Belonging here: https://careers.flutterinternational.com/working-at-flutter-international/diversity-equity-inclusion/
The group:
Flutter International is a proud member of the Flutter Entertainment family, a global leader in sports betting, iGaming, and entertainment. We're not just another company; we're listed on both the prestigious FTSE 100 index on the London Stock Exchange and the New York Stock Exchange (NYSE). What sets us apart is our world class brands, cutting-edge products, and our International division includes our operations in over 100 global markets and offers sports betting, casino, poker, rummy and lottery, mainly online. What truly defines us is our commitment to ensuring that the excitement of gaming and entertainment is experienced in a responsible and sustainable way. Our remarkable team of over 8,000 colleagues drives this vision, spread across 28 offices worldwide.