Discover What’s Possible at BetMGM
Ready to make your career legendary? Join us as we bring the magic of Vegas to our players. The BetMGM team has over 1,400 talented members, revolutionizing sports betting and online gaming in the United States and Canada. We’re a brand with technology at our hearts and the most driven and focused talent in the business.
As a valued team member, we’re committed to giving you the resources and support you need to thrive. Our benefits and perks include:
Medical, Dental, Vision, Life, and Disability Insurance
401(k) with company match
Pre-tax spending accounts including health care FSA and commuter savings
Flexible paid time off
Professional development reimbursement and ongoing skills training opportunities
Employee resource groups
Swag, ticket giveaways, and more!
At BetMGM, we recognize that every individual plays a meaningful role in our success. That’s why we’re committed to building a respectful, inclusive workplace. It’s the strategy behind every win. By meeting people where they are, we create a culture of belonging where everyone can thrive and a workplace that reflects our values, our people, and our drive to win.
About the Role
The Programming Specialist I reports into the Programming pillar of the Audience Engagement team and is responsible for carrying out daily sportsbook programming, ensuring the right content is in the right place at the right time for the right customers. The Programming team operates on a 365-day, two-shift schedule. The Programming Specialist I is a foundational contributor focused on accurate execution of content programming and learning core tools, workflows, and systems.
This role will work directly with the two additional Audience Engagements pillars: Experience (responsible for optimizing the customer betting experience through data-led planning, A/B testing, and removing points of friction) and Enablement (responsible for providing the Audience Engagement with appropriate tooling and workflows to support speed and scale).
Scope of function for the Programming Specialist I role includes but is not limited to daily sportsbook programming across all existing states and territories, content-based A/B test programming, sitemap management and updates, and contributing to process enhancements for the Audience Engagement team at-large — all in the name of delivering content to our audience in the most efficient means possible and amplifying the customer experience at all times.
At the end of the day, we are working together to build best-in-class customer experiences for millions of users – with the primary goal of being the biggest and best online sports and gaming operator in the United States.
Responsibilities
Execute daily content programming tasks across the app, ensuring timely and accurate delivery of content
Configure features (e.g., carousels, modules, banners) according to content plans and established standards
Follow defined workflows, checklists, and QA processes to ensure high-quality execution
Program and monitor multiple layouts at once based on customer data points
Understand landscape of A/B testing and program pre-defined tests to support roadmap
Engage with cross-functional teams like Trading and Promotions, ensuring relevant content is accurate across teams
Program and maintain non-sports content areas across the platform, ensuring accurate and up-to-date information for house rules, privacy policies, sitemap, responsible gaming resources, Customer Support messaging, and more
Monitor live content to ensure accuracy, functionality, and visual consistency across platforms
Looks for opportunities to optimize live displays based for real-time progression of events, breaking news, and shifts in betting activity
Maintain accuracy and consistency in naming conventions, imagery, and other merchandising components
Contribute to documentation updates by flagging workflow ambiguities or inconsistencies
Flag content gaps, bugs, or execution blockers for escalation and resolution
Collaborate with Enablement and Experience teams to provide feedback on tools, content display, or customer experience
Develop familiarity with sports calendars, betting markets, and app engagement behaviors
Essential Functions
Must be able to stand or sit and operate computers and other technological devices for extended periods of time
Qualifications
1+ years of experience in operations, content programming, audience engagement or a related digital content or support role
Experience working within a content management system (CMS) or other digital content tool
Comfort working with complex systems or platforms and learning new tools quickly
Strong organizational skills with the ability to manage and prioritize multiple daily tasks
Strong attention to detail with a commitment to accuracy and consistency in execution
Ability to follow structured workflows and adapt to process changes
Strong written and verbal communication skills, with an ability to clearly document or flag issues
Flexible and team-oriented mindset, with a willingness to take direction and ask questions
Experience with QA, bug reporting, or cross-functional collaboration tools (e.g., Jira, Confluence) is a plus
Familiarity with sports betting, gaming, or a related industry is a plus
Willingness to travel occasionally domestically and/or internationally
Additional Requirements (if applicable)
Prior experience with sports, casino, and/or gaming websites and mobile apps
Demonstrating a strong interpersonal skill set – being able to communicate with team members effectively and emphatically at all levels within an organization
Being an innovative thinker, someone not afraid to challenge the status quo and ask questions
Showing a true passion for this industry inclusive of sports, casinos, and entertainment
Compensation
The hourly range for this position is $26.15 - $39.23. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. This position is also eligible for participation in a performance-based bonus plan.
Applicants must possess legal authorization to work for our company in the U.S. without the need for immigration sponsorship. At this time, this role is not eligible for immigration-related employment authorization sponsorship including H-1B, O-1, E-3, TN, OPT, etc.
Gaming Compliance & Licensing Requirements
As an online gaming company, BetMGM is required to comply with state gaming regulations which includes licensing obligations. Applicable employees must be licensed by at least one jurisdictional agency, although certain positions require licensing by multiple agencies. Failure to become licensed or maintain licensure with each agency as required for the role may result in termination of employment. Please note that the licensing process includes comprehensive background checks which may include a review of criminal records, financial history, and personal background verification.
In addition, candidates must comply with and support BetMGM's responsible gambling policies, procedures, and initiatives.
About BetMGM
BetMGM is revolutionizing sports betting and online gaming in the United States and Canada. We are a partnership between two powerhouse organizations—MGM Resorts International and Entain Group. You know our name through our exciting portfolio of brands including BetMGM Casino, BetMGM Sportsbook, Borgata Online, Party Casino and Party Poker. We aim to bring our ideas into action and find ways to deliver the best quality in gaming platforms.
BetMGM LLC is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified individuals, regardless of race, religion, gender, gender identity, age, marital status, national origin, sexual orientation, citizenship status, veteran status, disability, or any other legally protected status. As an organization, we are unwavering in our commitment to maintaining a discrimination-free work environment, and fostering a culture of inclusivity, belonging and equal opportunity for all employees and applicants.
If you need assistance or accommodation with your application due to a disability, you may contact us at recruitment@betmgm.com.
This job description is not an exclusive or exhaustive list of duties a person in this position may be asked to perform from time to time.
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