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Product Market Lead - West Hub

Betway Africa
3 hours ago
Full-time
On-site
Johannesburg, Gauteng, South Africa
Marketing

Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

What you’ll do

You’ll take ownership of work that gives us our competitive edge, including:

  • Ensuring products are locally relevant, competitive, and high‑performing across assigned markets
  • Translate regional insights into clear product requirements and enhancements
  • Support scalable market expansion through structured and repeatable approaches, catering for localisation needs and best practices.
  • Drive consistency in market understanding, performance tracking, and opportunity identification
  • Develop a deep understanding of customer behaviour, market dynamics, cultural nuances and regulatory constraints
  • Ensure product experiences are tailored to meet local market expectations including, features and functionality, user experience and journeys
  • Work with relevant product pillars to ensure effective implementation.
  • Continuously refine localisation strategies to improve customer engagement and conversion
  • Monitor and analyse the competitive landscape within each market.
  • Track competitor offerings, positioning, and innovation trends.
  • Identify opportunities for differentiation and strategic advantage.
  • Proactively surface insights and recommendations to influence product direction.
  • Ensure market needs are represented in product planning and prioritisation.
  • Work with optimisation team to track product performance at a market level, identifying growth opportunities and performance gaps, driving continuous improvement initiatives
  • Act as the regional hubs point of contact for all product related matters.
  • Communicate insights, risks, and opportunities clearly to stakeholders.

This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow.

What you’ll bring

You’re someone who brings:

  • Excellent planning, organisation, and prioritisation skills
  • Ability to manage multiple initiatives in high-pressure environments
  • Strong commercial judgement and ability to balance technical and business priorities
  • Proactive, structured, and outcome-driven mindset
  • Strong experience in product, market strategy, or regionalised roles, ideally within digital or betting environments
  • Deep understanding of localisation, customer behaviour, and market dynamics
  • Strong analytical capability with the ability to translate data into actionable insights
  • Experience in competitive analysis and market intelligence
  • Proven ability to work crossfunctionally and influence product decisionmaking
  • Strong communication and stakeholder management skills
  • Ability to operate in fastmoving, multimarket environments
  • Structured, proactive, and solutionoriented mindset

Desirable skills you’ve got up your sleeve

It would be great if you also have some of the following skills:

  • Experience scaling capabilities in high-growth environments
  • Strong understanding of product ecosystems, integrations, and data
  • Experience working within regulatory or compliance-driven environments
  • Familiarity with analytics and performance tools
  • Experience with agile product operating models at scale


*Please note we will apply relevance to our Talent Management and Talent Development Programme as part of our recruitment process.

*Shortlisted candidates may need to complete an assessment.
 

This position requires trust and honesty it has access to customers financial details - therefore a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role, and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification.


Should you not hear from us within 2 weeks, please deem your application as unsuccessful.

The perfect place to work, play and grow!