Head of Marketing Performance & Communications
The Rank GroupAt Mecca, we are all about bringing people together for unforgettable experiences, there is a reason we are the number one Bingo brand in the UK!
For over 60 years, we have been at the heart of our communities, offering a safe space where everyone is welcome to play Bingo, enjoy our Slots or relax with friends and enjoy great value food and drinks. Whether in our vibrant venues or playing with us online, we put our customers at the heart of everything do - which is why we need exceptional people - we couldn't do it without them.
Committed to creating a workplace that's inclusive, supportive and full of opportunity, our Teams play a vital part in shaping the future of our brand. Join us, and your career can really take off.
We're passionate delivering exceptional customer experiences- and we are looking for people who are too!
Sound like your kind of place? Let's Play!
Head of Marketing Performance & Communications
Hybrid | Full-time | Maidenhead
Join Mecca Bingo, one of the UK’s leading leisure brands, and play a pivotal role in shaping how marketing performance, insight and communications drive commercial growth.
As Head of Marketing Performance & Communications, you’ll report into the Marketing Director and lead the development of a strong, insight‑led marketing performance culture. You’ll connect data, customer understanding and communications to ensure marketing activity is measurable, optimised and commercially impactful across a national, multi‑site estate.
What you’ll be responsible for
- Owning and evolving Mecca’s marketing performance framework, including KPIs, dashboards and ROI tracking
- Translating complex data and insight into clear, compelling narratives that inform senior decision‑making
- Embedding a test‑and‑learn approach to continuously improve campaign effectiveness
- Leading PR and social media strategy to deliver both brand impact and measurable value
- Ensuring insight‑led strategies are practical and actionable for venue teams
- Leading and developing a multi‑disciplinary team across insight, data, PR and social
What we’re looking for
- Senior marketing leadership experience, ideally in leisure, hospitality or multi‑site environments
- Strong expertise in marketing performance, analytics and ROI
- Proven ability to connect customer insight, communications and commercial outcomes
- Confident influencer with experience working closely with senior stakeholders
- Commercially focused, insight‑driven and able to simplify complexity into action
Why join Mecca? You’ll have the opportunity to shape how marketing performance and communications drive growth across a well‑known national brand, in a role with real influence, visibility and impact.
Apply now to help drive a more insight‑led, effective and customer‑focused marketing future at Mecca.
Why join us?
- Competitive Salary: We value your contributions and offer a competitive salary that recognises your hard work and dedication
- Fantastic Rewards: Our reward package is varied and ranges from team incentives, bonuses, perks, and colleague networks to ensure your job is both fulfilling and rewarding
- Induction for Success: Your success is our priority. We provide a comprehensive induction program, thoughtfully designed to familiarise you with our Mecca values and culture, ensuring you are well prepared for your role
- People-Focused Culture: Mecca is all about its people. Our Supportive and nurturing work environment ensures you have the tools you need to thrive
- High-Performing Culture: Join a team that embraces high performance. We set the bar high and help you reach your full potential
- Exciting Project Work: Get involved in exciting project work that will allow you to make a meaningful impact on our business. Your fresh ideas and contributions will be valued
- Emphasis on Growth: At Mecca, growth is not just a word; it’s a commitment. We foster your individual and team growth to help you succeed and excel
We are committed to being an inclusive employer, ensuring that we better understand and meet the needs and requirements of our candidates and customers.
We aim to do this by facilitating fair and equal access to our services. If you require a reasonable adjustment to be made, please reach out to let us know ahead of your interview.
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