Head of Commercial Strategy - Spain, Mexico & LATAM

On average it takes 5 minutes to apply for this role.

Kick-start your career in the online gaming world and experience the very latest in technology and innovation. 
 
Do you see yourself as one of those “out-of-the-box thinkers”, “Technical masterminds”, “Outstanding creatives”,  or “Mind-boggling number crunchers”? If so, we want to welcome you to the Betway family and celebrate what makes you unique! 
 

Our global customer base is exploding and we need your skills to support us on this exciting journey! Don’t look back and submit your application before the opportunity passes you by..

Key Responsibilities

• Working with the Heads of Country you will define market-specific growth strategies, through to execution, for Spain, Mexico and LATAM in line with Super Group objectives.
• Work with various key stakeholder to optimise Sportsbook margin, casino mix & bonus efficiency

• Driving regional growth by securing strategic partnerships, analysing market performance, and implementing effective commercial strategies
• Identify new regulated market entry opportunities and lead go-to-market planning
• In collaboration with Country Heads, you will adapt global product and commercial strategies to local player behaviours, payment preferences and cultural nuances
• Ensuring full regulatory, licensing, and AML compliance across all jurisdictions
• Partner closely with Legal, HR, Compliance and Responsible Gambling teams to manage regulatory change and risk
• Shaping and managing regional budgets, optimising financial performance, and overseeing marketing investment effectiveness
• Monitoring KPIs, delivering clear performance reporting, and providing strategic insights to senior leadership
• Aligning cross‑functional teams by streamlining reporting, communication and operational processes
• Overseeing acquisition, retention, and multichannel marketing strategies, ensuring content, campaigns, and customer journeys are locally relevant and optimised
• Enhancing player experience across all touchpoints, reducing friction and maximising lifetime value
• Collaborating with product and development teams to influence roadmaps and drive continuous product improvement
• Building strong stakeholder relationships and leading cross‑regional collaboration to share best practices and support sustainable market growth
• Growing our high value customer program while ensuring this customer case is retained and increases
• Fostering an environment of innovation, new idea generation and creativity

This job description is not intended to be an exhaustive list of responsibilities. You may be required to complete other reasonable duties to achieve business objectives.

Essential skills you’ll bring to the table

The necessary skills that we require for this role include:

• Proven senior leadership experience across Spain and Mexican markets in the online gaming industry
• Experience engaging with regulators in Spain and Mexico, LATAM desirable
• Strong verbal and written communication skills in both Spanish and English, with the ability to convey complex ideas clearly and effectively
• Experience working collaboratively in cross-functional teams, with a focus on achieving shared goals
• Expertise in managing multiple projects simultaneously, with a track record of delivering on time and within scope
• Experienced in scaling markets from early stage to mature
• Ability to adapt quickly to changing environments and priorities, maintaining effectiveness in dynamic situations
• Strong data literacy (cohort analysis, player segmentation & revenue modelling
• Ability to define and execute regional strategy across multiple markets
• Strong commercial acumen with experience driving revenue, ROI, and market growth
• Expertise in setting KPIs, performance frameworks, and operational priorities across regions
• Deep understanding of Spain, Mexico and LATAM regulatory environments
• Strong financial management, budgeting, and forecasting skills
• Ability to lead, inspire, and mentor teams across regions
• Strong communication skills with the ability to influence at C level

Our values are non-negotiables

Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward.

These competencies are:

• Adaptability
• Ownership and accountability
• Initiating action
• Resilience
• Team orientation
• Integrity
• Innovation

Should you not hear from us within 2 weeks, please assume your application has not been successful.