Job Description
Director of Culinary & Gastronomy Partnerships
Location: Europe (Italy preferred) | Hybrid / Travel-heavy
Reports to: Chief Logistics Officer
Role Type: Full-time, senior individual contributor with budget authority
Role Overview
SiGMA is seeking a Director of Culinary & Gastronomy Partnerships to design, curate, and deliver a world-class food and wine experience across its flagship exhibitions — starting with SiGMA World (in Rome in November).
This role is not an operational catering position.
It is a relationship-driven, commercial and creative leadership role, responsible for securing Michelin-level chefs, elite regional food producers, and prestigious vineyards to activate SiGMA’s VIP lounges and premium experiences.
The successful candidate will bring an established personal network across:
- top-tier chefs and chef agents
- wine producers (especially Italy)
- speciality and protected-origin food producers (e.g. mozzarella, pizza, cured meats, olive oil)
You will act as the single point of authority for culinary partnerships globally, owning both strategy and execution.
Key Objectives
- Position SiGMA as a premium culinary destination, not just a conference
- Secure headline chefs to cook live in VIP lounges
- Curate regional Italian excellence (Tuscany, Campania, Emilia-Romagna, etc.)
- Create scalable food & wine concepts that can travel across SiGMA’s global events
- Build long-term partnerships, not one-off appearances
Key Responsibilities
1. Chef & Culinary Talent Acquisition
- Identify, negotiate, and contract Michelin-level chefs and high-profile culinary talent
- Manage relationships with:
- chefs directly
- chef agents
- restaurant groups
- hospitality PR representatives
- Structure multi-day chef engagements (teams, menus, equipment, logistics)
- Balance prestige with operational reality and ROI
2. Food & Wine Producer Partnerships
- Secure premium vineyards, wineries, and wine consortia (with strong focus on Italy)
- Onboard speciality food producers (e.g. mozzarella from Campania, pizza from Napoli, cured meats, cheeses, olive oils)
- Ensure all producers meet quality, scale, and brand standards
3. Culinary Concept Design
- Design VIP lounge food & wine concepts, including:
- live cooking stations
- regional showcases
- chef-led moments
- tasting and pairing experiences
- Work closely with Events, Logistics, and Commercial teams to ensure feasibility
- Adapt concepts for different geographies and cultures
4. Commercial & Strategic Alignment
- Collaborate with Sales and Sponsorship teams to:
- integrate culinary activations into sponsorship packages
- unlock co-funding from brands and producers
- Own culinary budgets and ensure cost discipline
- Deliver clear ROI: experience quality, PR value, attendee satisfaction
5. Industry Representation & Scouting
- Attend key culinary, food, and wine events globally to:
- maintain relationships
- scout new talent and producers
- stay ahead of industry trends
- Act as SiGMA’s public culinary ambassador when required
Required Experience & Profile
Essential
- Senior experience (8–15+ years) in one or more of the following:
- culinary expos or gastronomy congresses
- chef representation / talent booking
- high-end hospitality groups
- premium food & wine events
- A proven personal network of chefs and producers (this will be tested in interview)
- Demonstrated experience negotiating:
- appearance fees
- hospitality logistics
- multi-party commercial agreements
- Comfortable operating independently with authority and accountability
- Fluent English & Italian
Highly Desirable
- Former Programme Director / Partnerships Director / Culinary Curator
- Experience working with Michelin-starred chefs
- Deep knowledge of Italian regional food & wine ecosystems
- Experience building premium experiences for VIP or UHNW audiences