Content Marketing Specialist, Gaming Operations

At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It’s transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We’re not waiting for the future to arrive. We’re shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together.

The Crown Is Yours

As a Content Marketing Specialist, Gaming Operations, you’ll power the engine behind our casino game launches and help bring new experiences to life for players. You’ll sit at the center of a fast-moving ecosystem, connecting 45+ gaming vendors with our internal Marketing and Operations Teams to ensure every launch is positioned, promoted, and executed with precision. In this role, you’ll turn complexity into clarity—organizing assets, aligning stakeholders, and keeping a high-volume launch calendar on track. Your work will directly shape how our iGaming portfolio shows up in the market, with the opportunity to expand into a broader marketing strategy over time.

What you’ll do

• Own and coordinate the end-to-end marketing workflow for new casino game launches, partnering with external vendors and internal teams to bring each release to market seamlessly.
• Secure and organize creative assets, promotional materials, and key game details while ensuring alignment across the Marketing, Lobby, Creative, and Operations Teams.
• Manage timelines, track deliverables, and proactively resolve gaps to keep a high-volume launch calendar on schedule.
• Stay deeply informed on casino game content, industry trends, and vendor offerings so you can navigate this space confidently and provide context that strengthens go-to-market execution.
• Lead and contribute to cross-functional and vendor meetings to drive clarity, accountability, and executional excellence.
• Build and refine tracking systems and scalable workflows that increase visibility, efficiency, and speed to market, including leveraging artificial intelligence and automation tools.
   

What you’ll bring

• At least 4 years of experience in marketing, content marketing, gaming operations, or a related field, preferably within casino or iGaming environments.
• Experience collaborating with gaming vendors such as Light & Wonder, IGT, Aristocrat, or similar partners is strongly preferred.
• Proven ability to manage cross-functional projects with multiple stakeholders and competing priorities in a fast-paced environment.
• Strong organizational skills and attention to detail, with the ability to operate independently and build structure where it does not yet exist.
• Clear and confident communication skills, with experience engaging senior stakeholders and external partners.
• An analytical, data-driven mindset and proficiency with collaboration and workflow tools such as Google Workspace; familiarity with artificial intelligence tools for creative or process optimization is a plus.

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Join Our Team

We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.

The US base salary range for this full-time position is 88,000.00 USD - 110,000.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.