Affiliate Account Manager

Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

Who we are

We’re part of Super Group, the NYSE-listed digital gaming company behind some of the world’s leading Sports and iGaming brands.

Our journey at Betway Africa started in 1999 with a handful of brilliant individuals and some very big picture thinking. Now, we are an ever-growing community of 1000+ talented and exceptional people at the forefront of the vast and competitive world. Our expertise lies in marketing, customer service and technology. 

Who we’re looking for

We’re on a thrilling journey of growth and innovation, and we need passionate, driven individuals to join us. At Betway Africa, every day is action-packed, and we expect you to bring your A-game. In return, you’ll find a supportive environment where your skills can flourish and your career can soar.

• Relevant tertiary qualification and/or 2 to 3 years’ sales management/relationship management and/or business development experience.
• Must have a good grasp of online metrics including key concepts such as CPA, ROI etc,
• Must have client facing experience, whether in sales and/or account management
• Ability to design and implement strategies for market entry as required
• Ability to operate at both a strategic and operational level and manage a high level of complexity
• Creativity combined with excellent business acumen, to identify or develop viable online marketing strategies
• Proven ability to collaborate and work across business divisions
• Demonstrated sports enthusiasm, knowledge and interest across various Sports and Casino categories
• Team player who can work well under pressure
• Entrepreneurial-minded
• Commercially-savvy
• Deadline and target driven
• Strong interpersonal skills
• Networking and attendance at international conferences if opportunity becomes available.

Ready to become a game-changer? Supercharge your career with us and be part of something extraordinary. 

Why we need you

As an Affiliate Account Manager, you will play a key role in growing and managing our affiliate partnerships to drive player acquisition, engagement and revenue. You’ll work closely with internal teams and external partners to optimise performance across multiple channels, ensuring affiliates are aligned with our brand, promotions, and strategic goals. Your focus will be on relationship management, performance optimisation, and identifying scalable growth opportunities across existing and new affiliate network.

What you’ll do

You’ll take ownership of work that gives us our competitive edge, including:

Key Responsibilities

• Build, manage, and nurture strong relationship with affiliates, tipsters and influencer partners.
• Drive player acquisition and revenue growth through affiliate partnerships and promotional activations.
• Plan, launch, and optimise affiliate campaigns aligned with key sporting events and promotional calendars.
• Brief affiliates on campaigns, creative assets, messaging, and promo codes to ensure accurate execution.
• Monitor affiliate performance daily, identifying trends, risks, and optimisation opportunities.
• Analyse traffic quality, conversion rates, player value, and ROI across affiliate placements.
• Onboard new affiliates and support them with best practices, tools, and ongoing optimisation guidance.
• Collaborate closely with Creative, CRM, Social, and Data teams to improve campaign effectiveness.
• Identify and test new affiliate models, channels, and emerging acquisition opportunities.
• Compile regular performance reports with clear insights and recommendations.
• Participate in weekly performance reviews, brainstorms, and growth planning sessions.
• Support the Bet Influencer program and ensure strong alignment between influencer and affiliate efforts.
• Continuously improve tracking, attribution, and reporting accuracy.
•  Drive innovation through new and existing channels.

This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow.

What you’ll bring

You’re someone who brings:

• Clear, confident communication (written and verbal), with the ability to break down complex ideas into simple, a
• A collaborative mindset, working seamlessly with cross‑functional teams (Affiliate Marketing, Creative, CRM, Data/Analytics, and Larger Marketing team) to achieve shared goals
• Strong organizational skills with the ability to manage multiple partners, campaigns and deadlines simultaneously
• Exceptional attention to detail, ensuring accurate tracking, reporting, and campaigns execution.
• High adaptability — thriving in fast-paced, performance-driven environments.
• A data-driven approach, with the ability to interpret metrics, identify trends, and recommend actionable optimization strategies.
• Solid understanding of affiliate marketing fundamentals, including CPA models, conversion funnels, attribution, and player LTV
• Experience managing and scaling affiliate portfolios across multiple traffic sources
• Commercial mindset with a strong focus on revenue growth and ROI
• Ability to identify emerging affiliate opportunities, test new partnerships, and scale successful initiatives
• Strong understanding of betting/gaming landscape, especially around major sporting events and seasonal peaks.

Desirable skills you’ve got up your sleeve

It would be great if you also have some of the following skills:

• In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
• Previous experience in the online betting, gaming, or casino industry, with a solid understanding of player behaviour, acquisition drivers, and lifecycle value
• Familiarity with gambling regulations and compliance requirements across multiple jurisdictions, ensuring affiliates activity aligns with legal and responsible gaming standards.
• Experience in developing and executing acquisition and retention strategies through affiliate channels, including promo mechanics, lifecycle incentives, and reactivation campaigns
• Advanced understanding of performance analytics, particularly attribution models and how affiliates contribute within the wider marketing mix
• Experience working with affiliate partners, tipsters, influencers, or content creators in the sport betting or gaming space to drive scalable growth
• Knowledge of tracking platforms, affiliate networks, and reporting tools used to monitor performance and optimise ROI

Our values are non-negotiables

Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward.

These competencies are:

• Adaptability
• Ownership and accountability
• Initiating action
• Resilience
• Team orientation
• Integrity
• Innovation

What you’ll get back

We invest in your growth and wellbeing, so you can bring your best:

• Supergrowth is real here. Our learning and development programmes give you the tools, training and opportunities to level up fast.
• Your progress matters. Our Performance tool ensures you get meaningful feedback to support your development and superdrive your career.
• Support that has your back. Our Employee Assistance Programme offers resources for you and your family.

Ready to feel superclass?

At Super Group, your experience matters. We’re honest, fair, and focused on helping you succeed – and your work will have real impact from day one.

Game on!

This position requires trust and honesty it has access to customers financial details - therefore a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role, and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification.

Should you not hear from us within 2 weeks, please deem your application as unsuccessful.

The perfect place to work, play and grow!